Don't Confuse Intentions with Goals

January 27, 2021
# min read
Paradigm Associates LLC

People think about intentions when they need to think about goals.

Intention can imply little more than what you have in mind or want to bring about. You can have thoughts and ideas about your challenges. You may or may not ever fully complete them. In many cases, intentions may only be what you are focusing on today.

Conversely, goals are focused on the future and taking the necessary actions to pull their accomplishment forward into today. Well written goals are specific and time-bound. They should trigger changes in your behavior, guide your focus, and make it easier to create sustained momentum. An elegant goal-setting process defines specific, desired outcomes AND provides a step-by-step tactical plan to achieve them.

Goals- both personal and professional - can also ensure a clear vision exists for you and your team. It gives everyone clarity of purpose and direction. Your intentions may help you toward achieving goals, but goals make sure your vision becomes fulfilled.

Read the next article in the series:
Share this post
Strategic & Tactical Planning

Continue Reading Additional Articles

Transitioning From an Entrepreunership to a Professionally Managed Firm Part IV

What are tactical transitions that a business must successfully execute on its path to a professionally managed firm? Have a road map that gives indicators when we are successfully going in the right direction and indicators when we have started to stray off the plan.

Strategic Planning in a Dynamic Business Environment

As the business environment continues to evolve at a rapid pace, it’s becoming increasingly clear that traditional, rigid strategic plans can no longer keep up. Strategies that seemed solid just months ago now require constant adjustment to keep up with shifting market conditions, new technologies, and unexpected global events.

Setting Expectations Year Over Year

In order to achieve your expectations year over year, it is necessary to consistently achieve your expectations quarter over quarter. By understanding the environment and your customers' changing needs and then considering the following questions, you will put yourself in a position to leverage any upturn in the economy, much more quickly.

Ready to drive results with tailored strategies? Book a strategic consultation to explore how our insights can elevate your organization.

We’re dedicated to helping you achieve your goals. If you have any questions or feedback, contact us directly by phone or email. Your insights are invaluable in refining the solutions we provide and delivering the results you expect.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.